Design leader with 20 years of experience growing brands and businesses by building trust with customers and teams through human-centered marketing and experience design.
I combine creativity, art, and science to transform customer journeys into cohesive experiences people enjoy and share.
Learn to make. Make to learn.
I am passionate about making things better and making a difference. I never stop learning. And I love improving people's lives by using design and creativity to solve important problems.
I developed two Intuit partner identities and a design system which resonated with tax and accounting professionals and influenced corporate brand and design strategies.
I led a company event to grow design thinking awareness, understanding, and capabilities, inspire greater partnership, and give back to the local community.
I led multipledesign experiments and rapid iteration sessions to uncover customer emotions, sentiments, questions, and obstacles leading to new insights, ideas, solutions, and benefits.
For 15 years, I partnered with amazing companies to shape and share their brand stories, educate their customers and employees, develop effective campaigns and delightful digital experiences, and help them envision bold future states.