I believe in

the power of


taking action with

integrity and imagination,

and investing in

others and yourself.

My Core Values

Act with…


Listen and observe to learn. Know and do what's right, even when no one is looking. Treat everyone with respect, including the specific ways they want to be treated. Role model diversity and inclusion. Be honest and accountable. Exceed expectations.


Inspire greatness. Be creative with both sides of your brain. Leverage research and data to envision a desirable, delightful future. Go broad in thinking and exploration to uncover unexpected connections. Make it magical with ingenious, flawless execution. 


Be aware of strengths and opportunities to accelerate growth. Develop self and others to plan, prepare and empower everyone for success. Build enduring relationships near and far to foster teamwork and maximize impact. Make your own luck.

and be…


Appreciate what’s given and enjoy what's earned. Decide to be productive. Be dissatisfied in a constructive manner. Fall in love with the problem, then focus on forming ideas and solutions.


The “why” matters most. Solve for the short term and long term. Understand and connect with your audience. People won’t care how much you know until they know how much you care. 


Have strong opinions, but hold them loosely. Discuss and debate the strategy, then commit and move with speed. Actively consider and choose what you will do and won’t do.

I aspire to help others thrive
through design.

Skills & expertise

I admire people who make the difficult look easy. Naturally talented, yes, but they also typically work harder and smarter than most realize. My heroes have taught me there are no shortcuts…the real secret to success is grit.

I've spent two decades exploring new ways to combine art and science, the abstract and the concrete, and the likely and unlikely to educate, persuade, empower, support, surprise and delight.


  • Human-centered design
  • Strategy and systems design
  • Customer research
  • Wireframing and prototyping
  • Concept development
  • Creative direction
  • Art direction and visual design
  • Interaction design
  • Content strategy and design
  • Organization and team leadership
  • Workshop facilitation


  • Brand, acquisition, retention, product, content, and digital marketing strategy
  • B2C and B2B
  • Outbound and inbound, with emphasis on direct marketing
  • Data-driven decision making
  • Digital and traditional channels including website, video, email, content, social media, SEO, PPC, display, experiential, print, direct mail


  • Adobe Creative Cloud
  • Figma
  • Microsoft Office
  • Google Suite
  • Sketch
  • Apple Keynote
  • LucidChart
  • WordPress


  • Mural
  • Miro
  • Workfront
  • Asana
  • Basecamp
  • Slack
  • Jira, Confluence, and Trello
  • SmartSheet

In six words or less,

what others say about me:
“An inquisitive, design forward thought partner.”


Group Manager, Marketing

“Brilliant creative mind.
Even better colleague.”


VP, Marketing

“A design leader who delights.”


Group Manager, Marketing

“A collaborative, talented, business-minded designer.”


Design Lead

Candice also said, “Adam’s passion for design came across immediately when I first met him. Over time, I’ve come to count on him as a thought partner who pushes my thinking on how design can best serve the business. He welcomes other perspectives that help make the work better, and inspires those around him in the way he tirelessly perfects his craft. He role models all the right qualities any company would value in a leader/teacher, and he is wonderful to work with.”

“Passionate, critical thinker, pushes creative boundaries.”


Director, Marketing

Brian also said, “I had the pleasure to work closely with Adam, and he is gifted in so many ways. A few examples are his ability to think and speak critically to push the team, his thought process and constructive feedback to push creative boundaries, and strong collaboration skills. He has a passion to connect creative strategy to business outcomes, driving himself and the team to deliver both! Any company will be lucky to have Adam in the future, getting a chance to experience his strengths and abilities. I hope that Adam and I will get a chance to work together again, and it was a pleasure to work so closely with him for 4+ years.”

“Creative and thought-provoking design leader.”


Principal, Design

“Strong player in so many ways.”


Principal, Marketing

Enough about me.

Let's talk about you.

Connect with me